Where CPG Means More — Community, Passion, Growth | Empowering Canadian Consumer Brands

Who is eQuo?
eQuo is Canada's premier CPG community, uniting passionate entrepreneurs with industry veterans to strengthen our national consumer goods ecosystem. We're not just another business platform – we're a movement dedicated to putting more Canadian products within arm's reach of every Canadian. Our community brings together seasoned experts who've not only worked with industry giants like Unilever, Proctor & Gamble, and Kraft but have also built their own successful CPG ventures from the ground up. They understand the unique challenges of the Canadian marketplace because they've lived them, and now they're here to share their expertise with the next generation of Canadian CPG innovators. When you join eQuo, you gain access to a comprehensive support system designed specifically for Canadian CPG success. From funding opportunities and reliable supplier networks to expert guidance and invaluable connections, we provide the tools and resources needed to transform your vision into reality. But eQuo is more than just resources – we're a vibrant community where collaboration drives innovation and shared experiences fuel growth. Here, every member contributes to and benefits from our collective knowledge, creating an ecosystem where Canadian CPG businesses thrive together. What sets eQuo apart is our unwavering focus on Canadian success. We've built a platform where expert guidance meets practical solutions, where complete resources meet genuine collaboration. Our community thrives on the real-world experience of entrepreneurs who understand the unique challenges and opportunities of the Canadian market. We believe in keeping things straightforward and accessible. That's why membership is free – you only pay for the partner services you choose to use. We skip the complex jargon in favour of clear, practical guidance that drives tangible growth. Most importantly, we believe in the power of human expertise – real insights from real people who've succeeded in Canadian CPG. Join eQuo today and become part of a movement that's reshaping Canada's CPG landscape. Together, we're building something extraordinary – a stronger, more vibrant future for Canadian consumer goods.

Welcome to eQuo – Transforming Canadian CPG
At eQuo, CPG represents more than Consumer Packaged Goods – it embodies Community, Passion, and Growth. We're Canada's premier network of CPG innovators, entrepreneurs, and industry experts, working together to put more Canadian products within reach of every Canadian. Join our thriving community and access everything you need to transform your CPG vision into market success.

Our Mission: Building a Stronger Canadian CPG Ecosystem Together
Every great Canadian product starts with a visionary entrepreneur who dares to innovate. At eQuo, we're championing these bold thinkers by creating Canada's most supportive CPG ecosystem. We understand that building a successful CPG company requires more than just a great product – it needs a community of expertise, resources, and shared determination.
That's why we've created a platform where Canadian CPG entrepreneurs can access everything they need to succeed. By connecting innovators with industry veterans, linking growing brands to essential resources, and fostering collaborations that drive growth, we're helping transform promising ideas into market-leading products.
Our vision extends beyond individual success stories. We're building a movement that strengthens Canada's economic fabric, creates sustainable jobs, and ensures Canadian products can compete and win in today's marketplace. When Canadian CPG companies thrive, they create ripple effects that benefit entire communities – from local suppliers and manufacturers to retailers and consumers.
Together, we're not just supporting businesses; we're nurturing innovations that put more Canadian products within arm's reach of every Canadian. Because when we help one entrepreneur succeed, we strengthen the entire Canadian CPG ecosystem. That's how we're building a more resilient, innovative, and prosperous future for Canadian consumer goods – one success story at a time.

Chris Carder
Special Advisor to CEO, Investor, Co-Founder

Michael Carrick
Advisor, Partner, eQuopreneur

Jennifer Crowley
Co-Founder, Marketing Director, eQuopreneur

Barry Hillier
CEO, Founder

Barry Payne
Indigenous Advisor, eQuopreneur
.jpg)
Giancarlo Sessa
Advisor, Investor, eQuopreneur

Dan Turcotte
Content Director, Co-Founder

Kevin Stolarick
Advisor, Investor, eQuopreneur

Roshni Wijayasinha
Advisor, Investor, eQuopreneur